Orthotics: Over-the-counter vs Medical Grade

Written by Whitney Willett, Medical Editor

A side by side comparison can help you decide if this money saving option is really your best value.

A side by side comparison can help you decide if this money saving option is really your best value.

If you’ve ever endured a high school economics class, you were undoubtedly taught a few standard rules to live by when it comes to your personal budget. Many of us were taught that your rent/mortgage should only be 30% of your income, and that you should keep at least six months worth of living expenses in your savings account. One thing you weren’t likely taught was how much of your budget should be allocated to your health care. Even if you were given some guidance there, the health care landscape has changed so much in recent years that those guidelines are probably out-of-date in today’s world. According to the Department of Health and Human Services, the cost of health care for every American in 2016 was $10,345 per person.

This cost is projected to increase by 5.8% by 2025. Taking these numbers into consideration, it’s easy to understand why folks are trying to pinch pennies wherever they can.

One way that some folks are trying to cut down on health care spending is trying over-the-counter options in lieu of turning to the professionals. Once upon a time, if you wanted a flu shot, you needed a doctor’s appointment. Now, most pharmacies offer the vaccine at little or no cost, and it is administered by a pharmacist. An increasingly popular way to skip the specialist and save on medical expenses is to use foot mapping kiosks to find orthotics for your shoes. If you aren’t familiar with orthotics, they are an insert that goes inside your shoe.

Orthotics are meant to provide better support than the generic inserts that come in your shoe. They help ensure pressure is more evenly distributed on your feet, that the arch of your foot is properly supported and can help alleviate foot pain and fatigue, knee pain, and lower back pain. The foot mapping machines claim that they can analyze your feet and recommend a “custom” orthotic that is right for you at no cost. A no cost analysis for a custom orthotic that can help reduce foot, knee and back pain sounds great, but is it too good to be true? If you think orthotics could benefit you, you’ve probably formulated a few questions: How do the foot mapping machines work? How does their analysis differ from the ones done by a specialist? If you end up with incorrect orthotics, can they be harmful? So, let’s compare.

What do foot mapping machines do?

The foot mapping kiosks you find at big-box stores and pharmacies are not unlike some of the equipment you find in a podiatrist’s office. They have sensors that measure which areas of your feet are taking more pressure. It also makes an evaluation of your arch. The machine asks you to stand on each foot and several other things to complete it’s evaluation. Within a few minutes, the machine suggests one of up to fourteen types of orthotics, ranging in price from $29.99 to $50 per pair. This is advertised as “custom” orthotics. The foot mapping is done at no cost on this self-service machine. The investment of time is about 3 minutes.

What foot mapping machines don’t do:

Because the machines can only really measure pressure, they don’t take into account things like gait (how you walk), biomechanics (how your foot moves), or if the needs of one foot are different than the other. If your needs do not match the available types of orthotics, the machine simply suggests whichever is closest. Therefore, accuracy cannot be measured and cannot be guaranteed.

What does a podiatrist do?

When you make an appointment with a podiatrist to be evaluated for orthotics, you will likely start with a foot mapping machine as well to assess stress, strain and pressure. Most doctors use more advanced equipment than the self-service kiosks. You will get a full exam of your feet: muscles, connective tissue and joints. The podiatrist will give a full biomechanical evaluation and gait analysis. Most podiatrist will then cast each foot, ensuring that the orthotics are truly customized specifically to each of your feet. An appointment start to finish can take up to an hour of your time. The cost for the evaluation varies widely depending on your insurance benefits. The cost of getting orthotics from a doctor may be fully or partially covered through your insurance. Out of pocket cost for this type of custom orthotics can be several hundred dollars.

There is an obvious distinction between what you get with a foot mapping evaluation for orthotics versus the comprehensive analysis and true customization you get from a professional. You may now be wondering how the orthotics compare. If you read the numerous reviews of over-the-counter orthotics, you’ll find many people sing there praises. But how do they stack up against their medical grade counterparts? In a side by side comparison, the most obvious difference is in firmness and flexibility. The over-the-counter orthotics are quite a bit less firm and substantially more flexible. Industry experts say you do not want flexible orthotics and they should be firm enough that they do not collapse or compress easily under a persons body weight. Basically, if you can manipulate their shape with your hands, they likely won’t be of much benefit. Because medical grade orthotics are made with considerations to many more factors affecting your feet, they are much firmer and may not be as comfortable initially. Keep in mind that longevity should be a consideration in determining the value of a product. Over-the-counter orthotics can wear out very quickly, while most medical grade orthotics last years. Lastly, it is important to note that buying over-the-counter orthotics is a gamble. And industry professions say improper orthotics can potentially cause an increase in wear and tear, as well as arthritis.

Although over-the-counter orthotics may save you money in the short run, they fall short of expectations in many areas. They are not truly custom, are not usually firm enough to provide substantial benefit, wear out much more quickly, and may potentially exacerbate problems. Though they may come through for you if using them is your only option, it seems in the long haul you get more “bang for your buck” by seeing a professional.

An Accidential Zombie Named Ted

written by Brody Barcode
Photography by Chris Redd, Chief Photographer

An Accidental Zombie Named Ted. Cast and Crew Anne Welles’ film, An Accidental Zombie (Named Ted), breathes life back into Ocala’s entertainment district.

Anne Welles’ film, An Accidental Zombie (Named Ted), breathes life back into Ocala’s entertainment district.

Historically, Ocala/Silver Springs, Florida has been considered a hub for shooting Hollywood movies – dating back to silent films. However, over the course of the last sixty years, the idea of shooting a full length feature Hollywood film in Marion County has been somewhat left in the pre-Technicolor black and white past. However, that all changed when independent filmmaker Anne Welles flew in from L.A., along with cast and crew, to shoot her full length comedy/horror feature, An Accidental Zombie (Named Ted).”Ocala Magazine had the privilege of being invited to sit down with Welles, along with a majority of the cast and crew members both on and off set, initiating Q&As, while making some fantastic new acquaintances. It was through this experience I not only found out An Accidental Zombie (Named Ted) was filmed entirely in Marion County, but how the film and the process has positively ignited this community.

B.B. (Brody Barcode): So Anne, tell OM readers a little bit about yourself?
A.W. (Anne Welles): I’ve been in the movie business now for about twenty years and I’ve been making films since around 2004. Before that I was a therapist and stay at home mom.

B.B.: How did you find out about Ocala?
A.W.: I came [to Ocala] for the Silver Springs International Film Festival a couple of years ago – for one of my short films. I completely fell in love with the town and I was really impressed by the festival itself. It was really very special and different, in part, because of the way they treated the filmmakers. At that time I started considering whether I’d be able to do this film here in Ocala. Last year, after coming again to the film festival, I decided I would try exploring the idea of making An Accidental Zombie (Named Ted) here.

B.B.: What was it that finally sealed the deal for you to say, “Yep, I’m filming this movie in Ocala?”A.W.: Yeah, so it was several things. One, we were able to raise some of our funds here. Two, we had lots of great locations for shooting and people who were willing to let us film in their homes and neighborhoods – a welcoming town that was willing to help us out with food and lodging. Three, the proximity we had to film-schools and Orlando. Places where we could get the resources we’d need – like for instance renting equipment.

B.B.: I got a chance to speak to a couple of people in town that were able to volunteer, as well as work as extras on your film. They told me you had mentored them during the Silver Springs International (Jump/Cut) Film festival just this March.
A.W.: So yeah, I was already down here preparing for this film and was asked if I’d mind being a mentor for Jump/Cut. It was perfect timing because I ended up meeting a lot of those people that are now on set. I mentored them and then reached back out to see if any of them would want to get on-set experience. Most of them took advantage of that as production assistants, behind the scenes videographers/photographers, background extras and volunteers. Although, we did cast Brittany Taylor Visser – who’s a local girl now living in L.A., as well as Anthony Gilardi, a local actor who’s also now in L.A. We also cast Cole Mruz, son of local business owner, Sheri Mruz.

B.B.: Do you feel like the local support from all of the actors and volunteers made a positive effect on your films budget?
A.W.: Immensely!

B.B.: So how did An Accidental Zombie (Named Ted) come about?
A.W.: So originally, I was trying to come up with an idea for a film that was marketable. So I thought, ‘Well, I should probably do something with zombies in it because they’re popular.’ And then I thought, ‘Zombies are expensive.’ [laughing] So then I thought, ‘What could I do with one zombie?’ And so I started to think about how that might happen and what that would look like. I tend to like a positive underlying message in my films – partly because of my background as a therapist and also as a mother. An Accidental Zombie (Named Ted) is a story about coming to terms with who you are. Ted is in denial about being a zombie. And to me, it’s sort of a metaphor for being in denial about whatever it is that’s going on with you.

B.B.: As far as a film release goes, are you planning to come back to Ocala to do a movie premier?A.W.: Yes! We’re planning to do a red carpet premier here in town, in association with the Silver Springs Film Festival. We’re hoping to do that in the fall and, when we do, we’re hoping to do that at the Marion Theatre.

B.B.: Looking back at this overall experience, would you consider shooting another full length feature film in Ocala?
A.W.: 100 percent! In fact, part of my goal is to be able to create a team that does this on a regular basis so at the end of this, we can all look at each other and go, “What’s next?” Based on our experience here in Ocala, it’d be my first choice.

Prior to sitting down with Anne Welles, I was able to catch-up with the 2017 Silver Springs International (Jump/Cut) Film Festival winner, Jake Jacobowitz. He states, “The film’s director, Anne Welles was one of our four mentors from the Jump/Cut contest. She invited us to the set to see the process at work. This whole experience has been extremely educational and inspirational.”I was also able to speak with Ocala independent actress/writer/filmmaker, Darian Mosley who states, “As a participant of the 2016 Silver Springs International Film Fest, I had the good fortune of making the acquaintance of filmmaker Anne Welles. Having her as one of the mentors for the Jump/Cut film challenge earlier this year was a great chance to learn more about professional filmmaking, as she offered many valuable bits of wisdom. When she invited myself and some of the other local production groups to be part of AAZNT the excitement level among Ocala’s creative community got amped! Experiencing the production process and working with such a large and well organized crew was very enlightening for me personally and I’m excited to put some of what I learned into practice!”

Following my Q&A with Anne Welles, Ocala Magazine’s Brody Barcode interviewed Ocala native and actress, Brittany Taylor Visser.

B.B.: So Brittany, tell us a little bit about yourself?
B.T.V.: So, I’m Brittany Taylor Visser, an actress from Los Angeles. I actually grew up in Ocala. I started acting at the Ocala Civic Theatre when I was seven years old and did shows there every year until I graduated from high school. I was in the IB Program at Vanguard (Go Knights!) I also sang with an opera company in Orlando throughout middle and high school, so I was performing around Central Florida all of the time. I went on to earn my BFA in Musical Theatre from Syracuse University and then I moved to NYC where I continued to study acting and perform in off-Broadway shows, independent film, on TV and in commercials. I lived there up until last summer, when I packed up my Prius and drove across the country to move to Los Angeles!

B.B.: How did you find out about the film and what was it about it that grasped your attention, compelling you to sign on?
B.T.V.: I found out about the film when I was referred to Anne by a mutual friend, Greg Thompson. He actually directed me in several shows at the OCT when I was growing up, including Pirates of Penzance and Cats as well as a short film he wrote and directed and filmed in Ocala, Swimming to the Moon. Thompson told me he had a friend, Anne Welles, who was producing a film and he asked me to put an audition on tape. This was 2 or 3 years ago, so I had been in contact with Anne for awhile. Then, I came home for the first Silver Springs International Film Festival, where Anne had a short film screening. I met her in person and we hit it off! I thought her script was so quirky and adorable and I loved the message of acceptance at the core of the film – acceptance of yourself and others. We stayed in touch as she developed the script, cast it and got funding. It was inspiring to watch her vision come to life and I wanted to be a part of it. We need more women in film, especially behind the camera, and I wanted to support her.

B.B.: How does work in NYC/L.A. differ from Ocala?
B.T.V.: In NYC and LA, you don’t get the same sense of community rallying together to support one project. In both cities, there are shoots going on all the time, all over the place.

B.B.: What were your thoughts on seeing how the Ocala entertainment scene came together in support of Anne’s film?

B.T.V.: To see so many people donating their time and resources, opening their homes and then getting so excited about the project and wanting to be involved – it’s a very special thing you would only get in a smaller community. It’s definitely inspired me to come back home if I ever wanted to film my own project!

Film Crew:
Anne Welles: Writer/Director
Christopher Peuler: Executive Producer
Colleen Hard: Line Producer
Cinematographer: Aitor Uribarri
Cameron McKendry (playing Ted)
Akari Endo (playing his love interest, Livia)
Kane Hodder (Jason, Friday the Thirteenth movies)
Naomi Grossman (American Horror Story)
Gary Anthony Williams (The Boondocks)
Tanya Chisolm (Big Time Rush)
Sandi McCree(The Wire)
Chris Attoh (Nollywood Star)
Tim Brennen (Mad Men)
Korin Bukowsi (The Voice)
David Kallaway (Logan)
Local Actors:
Brittany Taylor Visser
Anthony Gilardi
Cole Mruz

FishHawk Spirits

Written by Kelli Fuqua Hart, editor – in – chief
Photography by Chris Redd, Chief Photographer

The taste of local flavor is mouth-watering.

The taste of local flavor is mouth-watering.

If you have ever enjoyed a glass of their spicy Twisted Sun Golden Rum or a sweet sip of their Island Grove Blueberry Vodka, you should know you have just tasted a locally developed and locally distilled product made from all-natural, locally grown ingredients. Every FishHawk Spirits product uses some ingredient that is grown in Florida – a step that is important to its owners.

Matthew Bagdanovich risked his entire life savings to make the FishHawk Spirits a reality. Alongside co-owners Jim Brady and Chris Howard, Bagdanovish erected, operates and has put this unique artisinal distillery on the map.

With 50 states and over 3,000 counties to choose from in selecting a location for this distillery, why Marion County? Bagdanovish answers that question with two solid answers, “Location and water.”

FishHawk’s distillery sits on a secluded 3.5-acre farm in Dunnellon, of which only 1.25-acres are currently developed. Long, dirt roads lead visitors to this primitive, yet beautiful venue where they can see the entire distilling process in action. “Fortunately, Marion County wants agriculture to work,” explains Bagdanovish, “so they were both instrumental and helpful in streamlining the permitting process and opening our doors.”

FishHawks’s second not-so-secret formula is its water source. The farm sits on some of the purest water found in the US. Because it contains no iron or trace of calcium, it is, as Bagdanovich describes, “Classic whiskey maker’s water.” To help put into perspective just how great this water is we can compare it to water bottling plants. These plants use reverse osmosis filters to get total dissolve solids in their water down to 200 or 300 parts per million. The water FishHawk uses begins at 115 parts per million, naturally.

FishHawk opened for business in 2011, but its owners never anticipated visitors. Today, more and more curious passerbys stop in for a tour of the farm and to explore the inner-workings of the distillery. Ocala Magazine was lucky enough to get a private tour that literally showed the Fishhawk process from the pluck of a fresh blueberry to the clink of fully filled and labeled glass bottles as they are packaged for shipping.

The process is tedious, specific and yet exciting for Bagdanovich’s team. Even as he spoke on the processes of yeast nutrients, Diammonium Phosphate and fermentation, Bagdanovish’s face lit up with enthusiasm and passion for his product. He walked us through his distillery with pride explaining every detail of grain and how alpha amylase and beta amylase is created. Who knew how critical and captivating tiny kernels of corn were to the process of distilling, yet here they were making the magical malt FishHawk products depend on!

The smokey smell of oak and cherry deliciously filled the air as Bagdanovich roasted his malt. Smoke is a big part of FishHawk’s flavor process. The grain binds to compounds that form in the smoke. “When we get ready to grind the grain,” explains Bagdanovich, “it still has that smokey flavor. When we mash it, the smokey flavor is still there. Even as the clear whisky runs out of the still, it still contains a hint of smokey flavor. That is a big, big step for our products in terms of flavor.”

Throughout the tour, Bagdanovich kept reiterating the importance of using local ingredients. “We do business with our neighbors,” he boasted. FishHawk’s blueberry vodka is made from 100% blueberries from Island Grove. Everything in its bottle grew and was fermented within 25-miles of the distillery. Bagdanovich uses corn from Meeks’ Farm, oats from his good friend Ricky and local citrus from varying groves. His Silver Queen Whiskey is made from Silver Queen Corn he grows himself. Even the lumber he used to build his remarkable new tasting porch was all milled by a neighbor using local trees.

Under this newly built, rustic porch, detailed with Edison Bulb fixtures and hammered copper, Bagdanovich lined up his products and began to pour us all a sample. A woman on horseback trotted over for a taste of FishHawks delicious vodka collection. Visitors who come by way of horseback are the norm at the distillery.

Packaged in unique glass bottles, adorned with creatively designed labels, FishHawk products taste even better than they look. Watermelon Vodka was the perfect choice on such a hot day. Another gentleman at the tasting bar was complimenting the Marion 106 – a 106-proof Tangerine Brandy seasoned with blackberries and toasted American White Oak.

FishHawk products can be found in over 300 retail locations, as well as many local bars and restaurants. In 2016, FishHawk concentrated on opening two other locations – one in Gainesville and the other in Ybor City, Tampa.

So the next time you are ordering up some spirits, ask for FishHawk. Bagdanovich’s products hit their proof with precision. They contain no artificial flavors or preservatives. In fact, FishHawk products contain no chemical byproducts – such as sodium cyanide and acetone – which means virtually no hangover tomorrow.

“We aren’t looking to take a substandard product and make it palatable,” explains Bagdanovich. “We are taking a premium product and making it excellent.”

For more information on FishHawk Spirits, please visit www.fishhawkspirits.com or call 352.445.1292. OM

Pandora: The World of Avatar

Written by Kelli Fuqua Hart, Editor-in-chief
Photography by Chris Wims

PAndora World of Avatar Mechanical Warrior

On December 18, 2009 James Cameron introduced the world to a film that would forever change the way we view movies. On May 27th, nearly eight years later, people from around the globe were able to enter a foreign world that will forever change the way they view reality – as only James Cameron would have it.

After five years, nine months and 22 days, veteran Jake Sully wakes from cryosleep to link to his Avatar and explore Pandora under the supervision of Dr. Grace Augustine. Anyone who saw this film recalls that moment, where Jake experiences bouts of wonder, curiosity and anticipation. This new, exciting world with all of its astonishing landscape and unparalleled ecosystem was finally a part of Jake’s reality.

Today, the World of Pandora can be a part of your reality – a place where you will be captivated by zooplantae (or planimals) that engage you through touch. One plant in particular is the Flaska Reclinata – a massive pod-like flora that glows fiery orange and pinks and sprays a mist of cool spores across the landscape when rubbed by a visiting human.

By day, you will be mesmerized by patches of worm-like plant life, gigantic vine-covered pods, neon ferns, tentacle-toting life forms, cascading waterfalls and flowing rivers, vibrant blankets of lime-green moss and the distant echoes of alien fauna playing deep inside a plush forest of natural foliage.

Visitors will explore 11-acres of remarkable detail that extends across and above the Valley of Mo’ara – home to the Na’vi and their lush flora. Human visitors trek under and up winding, vine-entangled paths through the Hallelujah Mountains where Flights of Passage on the backs on wild banshees ensue. Over 45-meters in height, these uniquely designed mountains appear to be suspended in air, the same way you recall seeing them on the Silver Screen. Every inch of alien rock is swarmed with woven vines, trickling waterfalls, extraterrestrial pods and breath-taking lifeforms.

Every intricate detail of Disney’s Pandora was thought of and drafted by a team of highly skilled and dedicated creatives who brought Canadian filmmaker, director, producer, screenwriter, innovator and inventor James Cameron’s vision to life.

“I was 19-years old and I had a dream – literally a dream,” recalls Cameron, during Pandora’s dedication ceremony on May 24th in Orlando, Florida, “of a bioluminescent forest with glowing trees and little spinning, glowing lizards. I woke up very excited and I sketched it and I painted it and I remember those images.” Years later, Cameron began writing the script for Avatar and ultimately, as the world knows, his story of a glowing world came to life on screen. “Here we are years later,” exclaims Cameron, standing in the center of Na’vi terrain, “where literally, a dream has come true all around us.”

Cameron is known for other blockbuster films to include Aliens, The Terminator, True Lies and the 1997 hit Titanic. His storytelling often reveals defeat of the impossible, defying the odds or simply challenging the norm. Avatar is a culmination of all three. Walt Disney famously said, “It’s kind of fun to do the impossible.”

Biochemical emissions from alien lifeforms set Pandora aglow and the attraction presents human visitors an entirely new experience.

Biochemical emissions from alien lifeforms set Pandora aglow and the attraction presents human visitors an entirely new experience.

Disney CEO Bob Iger agrees saying, “It’s [Walt’s] sentiment that captures the soul of our company, perfecting the optimistic spirit that truly drives everything we do.”

Iger addressed an anxious crowd of media reps, just before dedicating Pandora and inviting guests to explore the park, by saying, “Jim [Cameron] does the impossible again and again and again, merging wonderful storytelling with mind-blowing technology to create experiences no one has seen before – Avatar was definitely one of them.” Iger went on to describe Pandora as “exotic, captivating and breathtakingly beautiful” – and that’s simply an understatement.

James Cameron and his Avatar cast – Zoe Saldana, Sam Worthington, Sigourney Weaver, Stephen Lang, Joel David Moore, Laz Alonso and C.C.H. Pounder – wandered the park, experiencing a world they’ve only ever known to be a movie set. Imagine Cameron’s delight soaring over Pandora on the back of a wild ikran, across rugged terrain and through the deepest parts of a totem garden – all parts of a 43-year old vision he has now witnessed as part of a 3D simulated flight in Pandora. This 4-minute ride has visitors soaring through treetops, plunging between caverns, barely escaping stampeding land beasts and ocean giants, surfing through gargantuan waves and encountering the majesty of Eywa, the Pandoran nature deity.

During the flight, riders will feel the spray of the ocean as their avatar barely misses being struck by a massive whale-like creature and will inhale a variety of scents ranging from flora-induced perfume smells to earthy grass-type smells that occur as your avatar jets through Pandora’s forest.

Cameron graciously thanked 20th Century Fox Chairman/CEO Stacey Snider, Film Vice Chairman Emma Watts, Senior Executive Vice President Victoria Rossellini, film producer Jon Landau and Joe Rohde, Veteran Executive at Walt Disney Imagineering – just some of the folks who make rides like the Flight of Passage possible. His proclaimed favorite simulators were numbers 8 and 9 (one of which happens to be the very seat I experienced my own Flight of Passage in – sitting where James Cameron sat before me – no big deal!)

C. C. H. Pounder, Avatar’s Mo’at, shopped for loved ones inside Pandora’s Windtraders and even stopped for photos with Ocala Magazine’s Director of Social Media – warning him, semi-jokingly, against interrupting a woman while she shops. Sam Worthington, who plays Jake Sully, enjoyed Pandora with his family, joking with cast-mates Zoe Saldana and Joel David Moore from time to time. Worthington, his wife Lara, and their children were seen enjoying Pandora’s other interactive experience – the Na’vi River Journey.

This slow-moving, bioluminescent boat ride features animatronics like never seen before. The Shaman of Songs’ smooth movements are so lifelike you’ll have to take a closer look to decide if it’s perhaps not a real Na’vi after all. The glowing rivers of Pandora give riders a chance to sit, soak up the AC and be captivated by the glowing, moving sights and sounds of this unfamiliar planet. The Na’vi River Journey is a sampling of what Pandora will transform into at nightfall.

Each species of alien flora takes on a new light – literally – under the moon. Crevices along suspended mountains glow like ember. Unexplored paths beneath human feet glow in the dark. Waterfalls are illuminated. Biochemical emissions from alien lifeforms set Pandora aglow and the attraction presents human visitors an entirely new experience.

Disney’s Pandora: The World of Avatar is now open to the public, inside the already popular Animal Kingdom Park, and its mythical creatures extend a warm, radiant welcome to all who wish to explore it. Strap on your most comfortable walking shoes and be prepared to snap a ton of colorful, vibrant selfies. The Na’vi hope to kìyevame – see you soon – and know you will be frrfeien – happy to visit.

For more information on Disney’s Pandora, please visit disneyworld.disney.go.com/destinations/animal-kingdom/pandora-world-of-avatar or call (407) 939.5277. OM


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